Twitter is a potential social networking site that helps you to create your brand awareness and get connected with the people from anywhere at any time. Using Twitter, you can drive the traffic to your website or the blog post and get more eyeballs roll on your content. Businesses can promote their services or products and reach to their targeted audience using Twitter Marketing.
Twitter gives you an opportunity to connect with thousands of users. Each connection may be beneficial for you in a huge way. You can engage with the community, who trusts you and believes in you and follows whatever you say. Tweeting helps your blog posts to get indexed faster by the search engines. And Twitter is gaining momentum and increasing its rate through 135,000 every day.
Best Practices on Twitter:
Add Unique & Attractive Profile Image: If it is a Business account, use the business logo as the profile image. Or if it is an individual Twitter profile, it is the best practice to use the image of you. If you are managing a Twitter account of a brand, then tag the individual tweets. So that people will know that with whom you are talking to.
Create Unique Header Image:Use a header image that helps your profile stand out in the competition. The ideal header image size should be 1500×500 pixels.
Add an Engaging Bio:Bio helps the people to know and understand who you are, what you do and more. The right bio that conveys information about you and your business will attract the right followers and link minded people.
Customize the Color Scheme:Add impressive colors enhance flare to your profile. Similarly, use the same colors in designing your blog that keeps you consistent over different platforms.
Add Twitter Widget to your Blog:Adding twitter Follow widget to your blog helps the visitors to get notified and make people stay longer on your blog.
Add a Twitter Share Button:By adding a Twitter share button to your blog, it makes easier for the visitors of your blog to Tweet the blog and share with their followers. It ensures the improvement in the incoming traffic to your blog.
Twitter Cards:Set up twitter cards that increase the engagement, in turn followers will likely increase.
Link Twitter Account to your Bio:By linking the Twitter profile to your blog that helps the readers of your blog to connect with you on Twitter.
Embed the Tweets in your Blog posts:Embedded tweets draw the attention of your followers, boost engagement and improve your brand awareness.
Avoid Sending Multiple Tweets in a Short Span of Time:Tweeting multiple times within a short time will cause more people to unfollow you.
Engage with Others:Engaging with other Twitter users builds a following. Thus respond and engage with your fellow users.
Pin Your Best Updates to your Profile:If you have something valuable to show your followers, pin it to your profile. Whenever someone visits your profile, these pinned posts will be visible. It helps to get more twitter followers to your account.